SES Spar European Shopping Centers

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Legally Binding Building Decision Paves the Way for Hotel Construction in the City Center of Lienz

SES Hotel Project in Lienz Gets Official Green Light

The legally binding building permit brings the hotel project in Lienz one step closer to execution.
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On Wednesday, 16 February 2022, the mayor of Lienz, Elisabeth Blanik, project development partners Alexander Eck of SES Spar European Shopping Centers and Michael Hellweger of Kronberg International, as well as hotel managing director Harald Ultsch of harry’s home were all extremely pleased during a joint inspection of the construction site for the planned hotel project in Lienz’s city center. The legally binding decision permitting the construction of the hotel was announced at the end of January, paving the way for further steps in the project. Construction is scheduled to begin in spring 2022.

Given the fact that the concept for the retail part of the shopping district still has to be adapted to the changing market conditions caused by the pandemic, the planning for the associated hotel project in Messinggasse was brought forward to 2021. At the end of January, the legally valid building permit was issued, thereby clearing the way for the concrete implementation of the project. The aim is for preparatory construction activities to commence and for construction to begin in the spring of 2022. Exact dates are still dependent on the weather, the tender process, and the availability of construction companies.

“Now that legal certainty is given, we can finalize the tenders for the individual trades. We expect to have completed the tender review process as well as all associated discussions before Easter. Then, we will be able to provide more specific information about the project itself and the commencement of construction. In the meantime, we will have to wait and see,” says Alexander Eck, Head of Development at SES Spar European Shopping Centers, the project operator, optimistically.

Mayor of Lienz Elisabeth Blanik: “The increase in the number of beds on offer is of great importance for Lienz as a commercial location. On the one hand, it increases footfall in the town and boosts purchasing power in the region; on the other hand, it has the potential to improve the utilization of tourist offers.”

3-star Superior Plus Hotel harry’s home Coming Soon
Featuring 85 rooms and 170 beds, harry’s home in Lienz will offer its guests modern 3-star superior plus comfort. Founder and Managing Director Harald Ultsch of Innsbruck: “We are happy that the project is finally on track. harry’s home Lienz is set to be our 14th overall location and our second in Tyrol. harry’s home specifically seeks locations that allow for year-round hotel operations. In addition to the target group of city and business travelers, we also appeal to families and sports enthusiasts. Guests have numerous options to choose from, which enables them to tailor their stay to suit their individual needs.”

Michael Hellweger, Managing Partner of the Kronberg Group, emphasizes, first and foremost, the excellent cooperation that has been established with the city of Lienz and the relevant authorities: “We have always had the pleasure of dealing with competent and constructive contacts, who gave us their full support during the approval phase.”


About harry’s home hotels & apartments
harry’s home hotels & apartments is a family-run hotel company headquartered in Innsbruck, Austria. Founded by Innsbruck hotelier Harald Ultsch in 2004, harry's home hotels & apartments is currently comprised of eight hotels in Germany (Munich), Switzerland (Zurich), and Austria (Steyr, Bischofshofen, Vienna, Graz, Linz, and Dornbirn), offering a total of 736 rooms. Hotels are scheduled to open in Bern and Telfs, near Innsbruck, in 2022. Lienz will mark the company’s 14th hotel branch. harry’s home is designed for price-conscious city travelers and offers design accommodation units that measure between 22 and 75 square meters. Other family-owned properties include Hotel Schwarzer Adler Innsbruck and aDLERS Lifestyle Hotel Innsbruck. Additional information can be found at: https://www.hermann-meier.de/kunden/hotels-und-resorts/harrys-home-hotels.html


SES Spar European Shopping Centers
SES is active as a developer, constructor, and operator of shopping centers in six countries: Austria, Slovenia, Italy, Hungary, Croatia, and Czech Republic. The company currently manages 30 shopping locations in Central, Southern, and Eastern Europe, with a total leasable area (GLA) of more than 820,000 square meters. SES is the market leader in Austria and Slovenia for large-scale shopping centers. Overall, SES retail partners generated sales revenues in the amount of EUR 2.45 bn at SES shopping centers in 2020. SES also offers its know-how in the areas of project development, construction management, leasing of shop space, as well as center and facility management to external owners of shopping malls right from the outset. SES centers have already received several national and international awards for architecture and design, sustainability, traffic flow concepts, and innovative marketing. In 2021, the ALEJA shopping center in Ljubljana, which opened its doors in May 2020, won the internationally renowned Global RLI Award in the “International Shopping Centre - New Build” category. SES is part of the SPAR Austria Group.
More information is available at: presse.ses-european.com and www.ses-european.com
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© Bernd Lenzer
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Documents 2
  • PressRelease Builing Permit Hotel project Lienz 16-02-2022
    PressRelease Builing Permit Hotel project Lienz 16-02-2022
  • PressRelease Builing Permit Hotel project Lienz 16-02-2022
    PressRelease Builing Permit Hotel project Lienz 16-02-2022

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Claudia Streitwieser-Schinagl (EN)
Claudia Streitwieser-Schinagl
Head of Public Relations
T +43 662 4471
M +43 664 2650 450 
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Claudia Streitwieser-
Schinagl
Head of Public Relations

T +43 (0)662 4471-0
M +43 (0)664 2650450

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